Post by account_disabled on Apr 30, 2024 5:00:17 GMT -6
Great competition, increased demand and demanding customers. Black Friday brings with it many expectations, but to cope and have a positive balance, preparation and optimization are necessary. While many customers use digital platforms to find good offers, companies need to find ways to serve them well and in a practical way. This is where process automation comes in, such as chatbots, as a solution to support the customer journey and offer a quality experience, quickly and assertively. Expectations for Black Friday Black Friday, always held on the last Friday of November, which this year will be on the 26th, is arriving with great expectations. According to research carried out by Offerwise and commissioned by Facebook, it revealed that Brazilians' purchasing intention on Black Friday increased by 29% compared to last year.
Customer service has reached new heights of communication efficiency, increased productivity and reduced costs on a massive scale. AI-based software, chatbots have the ability to simulate a conversation with a human, bringing benefits to both the company and consumers. And all this technology must be taken into account when developing a Black Friday strategy. The CX Trends 2021 survey , carried out by Opinion Box in partnership with Octadesk, shows that companies are noticing the value of bots. According to the data, 31% already use robots to chat with Architectural Services Email List customers and 35% intend to start using them. Of those who already use it, 46% use it for both sales and service, 36% use it only for customer service and 8% use it only for sales.
Here, we're going to go into these topics a little to show how chatbots can help your company respond quickly and assertively even with the volume of messages and sales that grows during Black Friday. Check out! Agility Expecting your customer service team to be able to immediately respond to every query on your communication channel is, if not unrealistic, very expensive – especially, on high demand days like Black Friday. With chatbots, you can serve all customers quickly. Unlike a person, who can only answer one question at a time, the chatbot can interact with several customers at the same time, providing immediate answers and speeding up the resolution of calls. During Black Friday service, if the chatbot cannot understand a question or does not have the necessary resources to respond appropriately, a human professional will be called, leaving your service team to focus on more complex and strategic matters.
Customer service has reached new heights of communication efficiency, increased productivity and reduced costs on a massive scale. AI-based software, chatbots have the ability to simulate a conversation with a human, bringing benefits to both the company and consumers. And all this technology must be taken into account when developing a Black Friday strategy. The CX Trends 2021 survey , carried out by Opinion Box in partnership with Octadesk, shows that companies are noticing the value of bots. According to the data, 31% already use robots to chat with Architectural Services Email List customers and 35% intend to start using them. Of those who already use it, 46% use it for both sales and service, 36% use it only for customer service and 8% use it only for sales.
Here, we're going to go into these topics a little to show how chatbots can help your company respond quickly and assertively even with the volume of messages and sales that grows during Black Friday. Check out! Agility Expecting your customer service team to be able to immediately respond to every query on your communication channel is, if not unrealistic, very expensive – especially, on high demand days like Black Friday. With chatbots, you can serve all customers quickly. Unlike a person, who can only answer one question at a time, the chatbot can interact with several customers at the same time, providing immediate answers and speeding up the resolution of calls. During Black Friday service, if the chatbot cannot understand a question or does not have the necessary resources to respond appropriately, a human professional will be called, leaving your service team to focus on more complex and strategic matters.